ABCL first to integrate lending, insurance, and investments on ONDC Network, ET BFSI


Aditya Birla Capital (ABCL) on Monday announced that they are the first BFSI company to go live on all three core financial services – lending, insurance, and mutual fund investments, available on the Open Network for Digital Commerce (ONDC) platform.

Through ONDC Network, various live Buyer Apps will be able to offer Aditya Birla Capital’s personal loan, health insurance, and mutual funds to their customers. This offering simplifies customers’ financial journeys and enables them to access financial products and services directly through the apps they use. This eliminates the need to download or access multiple apps on their devices.

They have stated that this development reinforces Aditya Birla Capital’s focus on leveraging India’s Digital Public Infrastructure (DPI) to expand open network access to financial products, especially in underserved markets, and enhance financial inclusion across the country.

“In recent years, India’s Digital Public Infrastructure has expanded rapidly, establishing open and interoperable networks that facilitate seamless interactions among diverse stakeholders. Our integration with the ONDC Network will help us reach out to ‘Bharat’ to fulfill the financial needs and aspirations of consumers who may have previously lacked access to formal credit, insurance, and investment opportunities,” said T. Koshy, MD & CEO, ONDC.

  • Published On Dec 23, 2024 at 04:22 PM IST

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